Ted Baker AW24 Optical Collection
All Eyes on Autumn. Ted Baker’s latest Autumn/Winter 24 optical collection for women and men offers fashionable styles with a surprising twist. Matching your opticals with your personality, the new collection offers a plethora of stylish shapes and finishes.
Ted Baker’s devotion to colour and prints runs throughout, while the brand’s famous attention to detail adds quality and magnetism. The Ted Baker Autumn/Winter 24 optical collection is one to remember.
Key styles from the women’s optical collection include:
Included within the Ted Baker ‘Feminine Chic’ story, focusing on pastel gradients, Clemy in Purple Tortoise is a feminine cat-eye shape constructed from a sparkling crystal purple that bleeds into a stunning purple tort lamination acetate. The ’T’ temple tip branding is injected with a quality metal finish.
Standout Denver in Gloss Dark Crystal Green is a metal and sustainable acetate* combination frame with a highly wearable soft square front. A must-have style in Ted Baker’s new ‘Elevated Core’ line, the dark green front is complemented by light gold temples. The metal detailing on the temple is inspired by the brand’s jewellery collection, while a ‘T’ on the temple tip finishes the design.
Elegant Bria in Shiny Rose Gold is a classic round shape metal frame. Part of the classic Ted Baker ‘Core’ collection, the brand’s famous florals have inspired the 3D metal flower on the temple. Pink tortoiseshell temple tips made from more sustainable Acetate Renew matches the rose gold frame, making for an unforgettable optical style.
For the men, keys styles are:
Handsome Arlo in Gloss Classic Tortoise is a wearable shape in a classic tortoiseshell colour way. Part of the directional ‘Perfect Combination’ design story, the Ted Baker ’T’ is integrated into the hinge and found as a metal insert in the temple tip. Arlo is the perfect optical accessory to Ted Baker’s renowned men’s formalwear and suiting.
Bray in Gloss Black is another standout optical design from Ted Baker’s ‘The Devils in the Detail’ design story. A mix of black and classic tortoiseshell, it has a retro sensibility. A new double ‘T’ front pin and a bespoke core wire are examples of the brand’s quality details and finishes. The ultra wearable square shape is finished with a laser engraved ‘T’ print decorating the inside of the temple tip.
Finally, Echo in Gloss Dark Crystal Khaki is a standout Ted Baker optical from the Autumn/Winter 24 inclusive ‘Eyeconic’ design story. A classic men’s shape, the dark khaki green front is contrasted with tortoiseshell temples. Ted Baker branding can be found throughout the frame, with the branded detail on the temple and the signature ‘T’ on the temple tip, completes the timeless eyewear style.
All Eyes on Autumn with Ted Baker!
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